Husband-and-wife team Natalie and Andrew Vivian started Tasty Pot six years ago in South Auckland. Fiercely passionate about making good eating easier, their wanted to create a range of meals consumers can trust will always be delicious, convenient, affordable, healthy and natural—a friend in the fridge for people who enjoy cooking and eating well, but don’t have the time or energy to do it themselves.
“Our vision is to be NZ’s favourite little fresh meal company; to create a company we can be proud of, and have a bit of fun along the way,” said Andrew.
The chilled meal category is one of the fastest growing segments in NZ grocery, and global trends suggest this is just the beginning. Tasty Pot continues to be a major contributor to this growth, responsible for 20 percent of all category $ growth in 2016.
By using only the freshest ingredients, the company produces 13 award-winning, gluten-free meals and soups that taste homemade and are a perfect option for lunch or dinner.
Tasty Pot is about to release two new soups, NZ Fish Chowder with New Zealand cod, potato, corn, cream and dill; and Boost, a Paleo-friendly option with carrot, coconut, turmeric, ginger and honey. Both are gluten-free, high in fibre, low in sugar and provide 2+ of daily recommended veg.
Recipes are packed into pots instead of pouches, resulting in a more convenient packaging option for consumers as well as a higher-quality homemade taste and texture. All-in-all, a quick and affordable way to feed the family.