DKSH, the leading Market Expansion Services provider for Fast Moving Consumer Goods, has been appointed by Peters Ice Cream, an Australian company, to drive growth of its iconic OREO ice cream products in New Zealand. The exclusive agreement will see DKSH provide marketing, sales, distribution and logistics services for its licenced and branded ice cream products in New Zealand, including the OREO ice cream range.
Mark Paolucci, head of export and business development, Peters Ice Cream, said: “We are excited about our partnership with DKSH and are confident their expertise, especially in territory management, and sales and marketing, will help us grow our business in New Zealand.”
Amy Harper, senior client manager, DKSH New Zealand, thinks this is an amazing opportunity for DKSH New Zealand to partner with one of Australia’s largest ice cream manufacturers and distributors and to bring new products with trusted brand names to Kiwi consumers. “We very much look forward to building a strong and successful partnership with the team at Peters Ice Cream while growing both of our businesses.”
Peters is Australia’s favourite ice cream brand and a true Australian icon.