Heinz has added ‘MayoMust’ and ‘MayoCue’ to its existing fusion sauce range which features ‘MayoChup’. MayoMust is a combination of mayonnaise and mustard, and MayoCue is a combination of mayonnaise and barbecue sauce.
MayoChup, a combination of mayonnaise and ketchup, was initially introduced following an online poll from which Heinz found that there was sufficient demand for the fusion sauce. MayoMust and MayoCue look to build upon the success of the first fusion sauce, as well as offering customers new choices.
Nicole Kulwicki, director of marketing for Heinz brand, said, “Sauce lovers nationwide have been mixing different condiments to create flavour combinations that will take their favourite foods to the next level for years. First with MayoChup sauce, and now with MayoCue and MayoMust, we’re taking out the guesswork to give our fans the perfect condiment blends from the start.”
The new sauces will be available in the U.S. from March.