NUTRITIONAL INFORMATION AVAILABLE ON COUNTDOWN’S WEBSITE

Countdown’s Head of Online Sally Copland

Countdown has made nutritional information available on nearly 10,000 products sold through its website. More products will be introduced over the coming months.

Developed with health-conscious Kiwis in mind, the tool includes an ingredients list, nutritional details, allergy warnings, health claims, and health star rating details if applicable.

“We made a commitment to develop and launch nutritional product information on our online shopping website by the end of the year, and we’re excited to have started launching these tools for our online customers to start using,” said Sally Copland, Head of Online.