PINEAPPLE SALES TRIPLE THANKS TO NEW MACHINE

Cutting pineapples at home can be tricky at the best of times, but customers of New World South City are absolutely loving the new pineapple cutting machines that are currently being trialled in partnership with Dole (MG Marketing). The store has tripled the sales of pineapple – mainly because customers now find it easy to deal with, there’s no waste and it’s fun.

The machine skins and cores pineapples in just 20 seconds and is a New Zealand first. The video of the machine that was uploaded onto the store’s Facebook page has been viewed over 3.5 million times.

The containers used for the pineapple are recyclable, provided by Ashbec Trading in Christchurch, who partnered with the market leader in sustainable packaging, BioPak, to now serve the pineapples in packaging that doesn’t cost the earth. BioPak’s BioBowls are made from paper sourced from managed plantations and coated with Ingeo – a bioplastic made from plants, not oil. They are compostable in a commercial facility and certified carbon neutral.

The waste goes to local pig farmers so there is nothing ends up in the landfill.