WHAT TO STOCK – ARTISAN 2.0 EDITION

Here are our top five products to stock in the ARTISAN 2.0 category. You guys loved the first edition so much we For more information and insights see our latest issue of Supermarket News Magazine.

Want to be listed in ‘What to Stock’? Is your brand worthy of a Top 5 position? There are lots of exciting categories coming up in the next few weeks including DELI, CIDER, CRAFT BEER, DESSERTS, and BBQ  don’t miss out!

Contact Felicity – felicity@reviewmags.com or phone 09 304 0142 ext 704.

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Poppy & Olive is a range of delicious, nutritious nut butters using only the bare necessities. The team make all of its products using only whole food ingredients – that means no gluten, dairy, refined sugars or any preservatives.

Poppy & Olive have seen the category evolve and grow from a niche product to one spreading through more and more households across the country as consumers look for tastier, healthy, better for you natural products.

Its range of four SKUs, simple products with simple ingredients includes, Smooth Almond Butter – made from 100% dry-roasted almonds, Crunchy Almond Butter – made from almonds and a dash of sea salt, Cashew Almond Butter – cashews, almonds and a dash of sea salt, Chocolate Hazelnut Butter – hazelnuts, organic cacao, organic coconut, coconut oil and dried coconut nectar.

Lots of lovingly roasted nuts, the occasional dash of salt, and in the case of its Chocolate Hazelnut Butter, the addition of natural, real ingredients to give it its chocolately decadence.

That’s it. And of course, it’s gluten-free, vegan and even Paleo approved! All in bright, new packaging.

Poppy & Olive products are made using only the bare essentials but certainly doesn’t compromise on taste – especially as the winner of this year’s Bite Gourmet Food Award at the NZ Food Awards.


Nuts about peanut butter? Crazy about cacao? Right into raspberries? Then this new product from Blue Frog is perfect. The brand is taking consumers’ breakfast to new heights with the addition of Crunchy Peanut Butter with Cacao and Zesty Raspberries featuring lashings of award-winning premium peanut butter from Wellington’s favourite peanut butter makers Fix & Fogg.

This grain-free cereal combines the finest protein-packed peanuts, peanut butter, and organic cacao, all baked into deliciously crunchy grain-free clusters, finished with organic coconut and zesty freeze-dried raspberries.

Not only does it taste divine, the crunchy peanut butter cereal is seriously nutritious. Free from artificial additives, refined sugar, dairy, grains, and with no gluten ingredients, it is also laden with hi-oleic peanuts, known for their high levels of good-for-you monounsaturated fats.

A little Kiwi company with big ambitions, Blue Frog Breakfast cereals contain only wholefood, organic and natural ingredients, and flavour combos and products to suit many different dietary lifestyles like vegan, paleo or gluten-free.

For the full range of award-winning Blue Frog cereals and syrups visit www.bluefrogbreakfast.co.nz.

For more information contact sales@bluefrogbreakfast.co.nz, or phone Scotty on +64 22 1678752.


Forty Thieves crafts all natural, delicious nut butters, free from refined sugars, preservatives, additives, gluten and dairy. Launching to market in July 2016, Forty Thieves is available in nearly 50 stores nation-wide including over a dozen, select New World stores.

With unique flavour combinations like Salted Macadamia with Maple & Vanilla Bean and Cacao Hazelnut with Toasted Coconut, Forty Thieves is filling a gap in the spreads category by providing shoppers with alternative nut-based spreads that are both indulgent and healthy. Winning the ‘Best of 2016’ Deliciousness award at Farro Fresh only months after hitting their shelves, Salted Macadamia has become a real favourite across a range of demographics.

Alongside their more unique offerings, Forty Thieves is first to market with it’s larger 500g jars of pure Almond Butter and Cashew Butter, helping drive shoppers to increase their basket spend by offering better value.

If you would like to stock Forty Thieves Nut Butters, please contact Shyr or Brent at kiaora@fortythieves.co.nz


Meyer Cheese is a mainstay in the New Zealand Cheese industry. Having started out in a little village in the south of the Netherlands, discovering and perfecting the art of Gouda-style cheese making at a local monastery.

Now based in New Zealand and proudly made in the Waikato Meyer Cheese is one of very few authentic Farmhouse cheese producers; owning the dairy farm and the factory to ensure quality control from pasture to plate.

Having won numerous awards at the prestigious NZ Champions of Cheese awards consistent quality is in its name most recently winning the top award in 2017.

Meyer Cheese has a range of pre-packaged units available for the retail shelf but also Whole wheels sales and support service available for stores that are willing to go the extra step and provide fresh hand cut cheese for their discerning customers.

With fresh new look retail labels and year-round and regional marketing support, the Meyer Cheese Gouda range is a must-have on your retail shelf.

For more information visit www.Meyer-Cheese.co.nz.


The Larder Project is New Zealand’s only premium Paleo bread mix.  Comprised of a dreamy and short list of organic, plant-based ingredients these bread mixes are guaranteed to make any conscious consumer smile.

Free from gluten, grain, dairy, added sugar, yeast, gums and soy – this is honest, wholefood eating at the very top of its game.

Made at home in a loaf tin, The Larder Project bread mix takes just minutes to prepare for the oven. The baked result is a moist and moreish loaf that tastes great with everything.  Gone are the days of time spent sourcing ingredients and failed recipes, this convenient wholefood solution has got the homemade bread covered.

The Larder Project mixes are baked on-site at the prestigious Huka Lodge and have been used around New Zealand by a number of leading caterers to cover off gluten-free requests at functions. Stocked in Farro Fresh, Moore Wilson’s, Huckleberry Farms, Commonsense Organics,  Raeward Fresh, The Goodness Grocer and a number of top New World stores they have proven to be the popular choice among Customers.

Please direct all enquiries or orders to nicky@thelarderproject.co.nz or call to discuss on 021 998 303.