WHAT TO STOCK – CRAFT BEER

Here are our top products to stock in the CRAFT BEER category. For more information and insights, see our latest issue of Supermarket News Magazine.

Is your product the best in the aisle or hoping to be?

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Contact Harsha – harsha@reviewmags.com or phone 09 304 0142 ext 711.


Hawkes Bay Breweries honestly crafty since 1995

In the new super series 620ml range we have the following beers currently being launched into New Zealand Grocery accounts.

APA – A rich malt body balanced by mild hops which leads to a complex taste profile and a smooth crisp finish.

Black Duck Dark Ale – A superior dark ale that is brewed with 5 malts creating a bold caramel, coffee and chocolate flavour profile.

Pilsner – Brewed using traditional Czech pilsner methods with fruit and spicy hop characters that culminate in a crisp clean finish.

The Hawkes Bay Breweries 620ml Super series comes in an innovative bespoke designed wine bottle for beer which jumps off the supermarket shelf and appeals to wide range of craft beer consumer.

With strong promotional pricing Hawkes Bay Breweries can now offer the 620ml super series range of products to supermarket buyers at exceptionally competitive prices.

Available now, please contact Boyd Gardner at boyd@hbbc.co.nz or call 027 231 4558.


Fugazi Hoppy Session Ale – low alcohol 2.2% ABV

Don’t be deceived, sometimes things are not what they seem. The modest strength on the can belies the flavour within. A complex selection of malts and a generous dose of Sauvin and Simcoe hops create a light but satisfying beer that punches well above its weight. A true sheep in wolf’s clothing.
For more information, call Hannah Lloyd on 021 186 4081, 09 953 0480 or visit www.garageproject.co.nz.

Hazy Pale Ale

Taste: A refreshing combination of mango and pineapple with a generous dose of citrus. Light bodied with honeyed malt undertones

Alcohol (ABV): 5.5%

Available: Tap, 500ml, 6 pack, Mix 6 pack

Price: $21.99 for a 6 pack

For more information, visit www.tuatarabrewing.co.nz.


Award-winning Sprig & Fern Beer is now available in 888ml glass bottles.

This ensures freshness, and unlike the PET range, they do not need to be kept constantly refrigerated, only prior to consumption.

Your customers are after a competitively priced, larger, resealable glass bottle and Sprig & Fern have really delivered.

The Sprig & Fern 888ml glass bottles are available in A.P.A, Dry Hopped Pilsner, I.P.A, Pilsner, Scotch Ale, Tasman Reserve, and West Coast I.P.A.

While ensuring a full range of beer styles for every discerning consumer, Sprig & Fern really deliver on margin expectations, shelf-life and impact on shelf.

Also available 500ml, 330ml options.

For more information, email sales@sprigandfern.co.nz.


Eagle Brewing NZ is proud to present RAPTOR APA.

This juicy American hopped beast of an ale is part of our refreshed core range of award winning beers and lagers inspired by the diversity of New Zealand past and present.

From our new multimillion dollar brewpub in North Canterbury we have created and refined a range of beers to suit those new to craft as well as the beer connoisseur.

Boardwalk Lager, Untamed Pilsner, Alpine Pale Ale, Raptor APA, White Caps Hazy Pale Ale and the legendary Coalface Stout.

All available for on premise and in 330ml packs and later in 2020 330ml cans. For more information, email info@eaglebrewing.nz.

Eagle Brewing NZ, 184 Williams Street, Kaiapoi, Canterbury, New Zealand.