Just in time for Mother’s Day, Kiwi jewellery designer Boh Runga has reimagined the iconic Cadbury Roses packaging.
The limited-edition Mother’s Day box is designed to celebrate life and love, and mums across New Zealand, featuring some of Boh Runga’s most cherished creations. The box is illustrated with a selection of Boh Runga Jewellery charms, The Miromiro, FanTail, Starburst and Droplet Duette, each with a story to tell.
“An accomplished Kiwi artist, singer, businesswoman who embodies warmth, creativity and strength - we couldn’t think of a better person to design the Cadbury Roses packaging as a special gift for all the Kiwi mums,” said Will Papesch of Cadbury New Zealand.
In each of the charm designs - a magic token of devotion, a symbol of heart and bravery, inspiration from the southern skies, and a mother’s hug - Boh recognises all that our mums do for us.
“Teaming up with Cadbury to reimagine their well-loved giftbox in honour of all the amazing mothers out there was a real pleasure.” said Runga.
Cadbury Roses will be running promotions in the lead up to Mother’s Day, with the chance to win Boh Runga Jewellery.
The Cadbury Roses Limited Edition 450g Box is available now.