Steinlager has launched New Zealand’s first double zero beer – Steinlager Zero 0.0%*– meaning Kiwis can now enjoy the taste of traditional Steinlager and not worry about the alcohol content or carbon footprint.
Set to be a serious challenger in the rapidly-growing low and zero alcohol space, Steinlager Zero has launched off the back of the long-standing successes of the wider Steinlager brand. With increasing numbers of New Zealanders seeking out low or zero alcohol drink options, Steinlager Zero has joined the line-up at the perfect moment – debuting now in local bars and restaurants and hitting liquor store shelves across the country.
The iconic and much-loved Steinlager, owned by Lion, became the country’s first large scale beer brand to be Toitū carbon zero certified in November 2020. As the first zero alcohol beer under the Steinlager brand, Steinlager Zero holds claim to the lofty title of New Zealand’s first double zero beer.
