Silver Fern Farms have introduced New York Strip Steaks to its beef offering and showcasing fresh new packaging across its entire grass-fed beef range, leading the way in innovative retail packaging in both NZ and key export markets. Silver Fern Farms general manager marketing, Sharon Angus said that producing products that today’s conscious consumers would appreciate is a key focus at Silver Fern Farms, both internationally and here at home. Updates to the beef range, including product innovation, new packaging and creative cooking suggestions, the confidence New Zealanders now bring to the table. The Beef New York Strip Steaks are full in flavour with a narrow fat cover for a rich, creamy mouthfeel and juicy results. It also comes in conveniently pre-portioned steaks ready to pop in the pan or onto the grill.