USA | Propel, now in its 12th consecutive year of growth, has announced that Propel Clear Protein, a ready-to-mix powder offering the 3-in-1 benefits of protein, fibre, and hydration in one flavourful sip.
Developed with registered dietitians, Propel Clear Protein has met the growing consumer demand, including from GLP-1 users navigating unique nutritional needs, for multifunctional beverages that support their active wellness journey, without compromising taste or convenience.
The Clear Protein category has experienced significant growth as health-conscious consumers seek out refreshing alternatives to traditional protein drinks. Propel Clear Protein addresses this need through a science-backed, 3-in-1 powder that includes:
- 20g Whey Protein: To help maintain muscle mass.
- 3g Fibre: To support digestive health, helping to fill a critical gap as only five percent of Americans currently meet daily fibre recommendations.
- Electrolytes: To help maintain hydration, which is also critically important, as 150 million Americans report feeling the impact of dehydration weekly.
“Our priority was solving a real human need through a science-backed, multifunctional product,” said Damian Browne, SVP of R&D, U.S. Beverages at PepsiCo.
“What we’ve created with Propel Clear Protein is a real breakthrough for consumers, who can now get their protein, fibre, and hydration in one great-tasting beverage, without the heaviness of a traditional protein shake.”
Propel Clear Protein comes in three refreshing flavours: Peach Ginger, Apple Pear and Watermelon. It is the latest addition to the brand’s science-backed functional hydration portfolio, designed to help wellness-minded people get the most out of their active lives.
More beverage news here
