From the 20th of October, FreshChoice has levelled up the shopping experience, enabling customers to earn and use their Everyday Rewards points at all FreshChoice supermarkets.
FreshChoice Executive General Manager Tim Cartwright said New Zealand customers see value in the Everyday Rewards programme, and FreshChoice was excited to offer this to customers for the first time.
“The ability to earn points and rewards is one of the top three reasons New Zealanders choose where to shop. In the current environment, customers are increasingly looking for value, and we see the Everyday Rewards programme as an important offering,” said Cartwright.
“We are always looking for ways to enhance our customer offering and deliver excellent customer experiences, and our local owner-operators and teams have worked hard to deliver this initiative before the busy holiday trading period.”
Everyday Rewards launched in New Zealand in February 2024 and has been growing ever since, with a wide range of partners including: Woolworths, bp, g.a.s., ASB, Airpoints, Qantas Frequent Flyer, Petstock, and MILKRUN.
Everyday Rewards Head of Loyalty Stephanie Welch said it has been a successful first year for the program.
“Our focus has been on delivering value back to our members, partners, and suppliers and we're absolutely thrilled to now offer Everyday Rewards in FreshChoice supermarkets,” said Welch.
“Everyday Rewards has experienced steady growth, attracting both new members and partners to the programme. We’re committed to building on this success, and we’re pleased that FreshChoice customers will now have the opportunity to earn points and rewards.”
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