My Food Bag has expanded its online shop with a curated range of festive gifts and food solutions, available for fast nationwide delivery with no subscription required.
Since launching the My Food Bag Shop in November 2024, the company has continued to broaden its presence in the online food category.
This launch marked My Food Bag’s first major move into gifting, offering specially curated bundles available to both subscribers and nonsubscribers. It featured care packages, gift boxes, and ready-made meals designed to make giving the gift of great food easier.
Chief Customer Officer Trish Whitwell said the response to the My Food Bag Shop has been overwhelmingly positive.
“We’ve been delighted by the way Kiwis have embraced our range. Sales have peaked around key gifting occasions like Father’s Day,” said Whitwell.
“We are also seeing a steady stream of customers using us for everyday needs, such as providing convenient, nourishing meals for new parents or sending thoughtful support packages to friends, family, and colleagues.”
To make the most of the festive season, the team has developed an extended range of products for both gifting and feasting.
Featuring premium local brands such as Ashley & Co., Molly Woppy, and The Confectionist, as well as products from Nadia’s farm, including her Royalburn Honey and Wool Bag, the collection offers something special for every foodie. Highlights include:
- Festive gift boxes showcasing local artisan treats and seasonal favourites
- A premium Summer BBQ Bundle, featuring the quality local meats My Food Bag is renowned for
- A ready-to-cook Christmas meal for six, complete with chicken, lamb, pre-made sides, and a heat-and-serve Fig & Pecan Pudding.
This is designed as the ultimate hassle-free way to celebrate with friends and family in the lead-up to Christmas.
The Festive Range will launch on the 7th of October, with first deliveries starting in November.
