USA | Kraft Mac & Cheese has served up its first-ever lineup inspired by the elevated flavours of restaurant-style mac and cheese.
As more people look to cut back on dining out without sacrificing the elevated flavours, the Restaurant Edition gives home cooks of all experience levels the power to create their restaurant favourites at home with new bold flavours, premium cheeses, and new pasta varieties.
The new lineup offers quality at-home mac and cheese that is convenient, deliciously affordable, and with the same familiar prep of the classic blue box: just add milk and butter.
Restaurant Edition is meant to mirror restaurant-style mac and cheese in all facets but one: price.
Available in three varieties, including Parmesan Pesto, Romano Cacio e Pepe, and Monterey Jack Caramelised Onion, Restaurant Edition features 10g of protein per serving, along with real, premium cheeses and unique pasta shapes crafted from a durum wheat semolina blend for perfectly al dente pasta.
"Restaurant Edition brings quality, affordability, and the experience of dining out together, all without leaving home," said Sara Roashan, Associate Director of Mac & Cheese Innovation at Kraft Heinz.
"Consumers crave restaurant-inspired flavours, and we knew Kraft Mac & Cheese could make them more accessible without demanding a high level of kitchen expertise. You can treat yourself, your family, or host a dinner party with the simple Kraft Mac & Cheese format you know and love."
Each flavour was thoughtfully developed by Kraft Mac & Cheese’s culinary specialists and intentionally pairs distinctive cheeses with complementary pasta shapes for perfectly coated, flavorful bites that mimic the dine-out experience.
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