Skittles has unveiled its latest creation, Skittles Chewis, or 'No Shell' Skittles. It is the same candy but without the crunchy shell exterior. Mars UK believes it is a texture innovation and the confectionery is a little chewier and gummier than its original counterpart with a variety of flavours that differ to the existing line-up.

This is the believed to be the biggest innovation from the company in two decades which hopes to draw new consumers to the brand with a lighter texture and less intense flavour profile.