Coca-Cola has launched a clear, zero-calorie beverage in Japan. The concept took over 50 samples before it went to market and was developed at the US headquarters. The beverage is clear, losing its caramel ingredient that is used to achieve its iconic appearance, however, the flavours are all still there, with the added refreshing splash of lemon. It is exclusive to the Japan market.
COCA-COLA GOES CLEAR
