New Goodbye OUCH Sun Balm, a NATRUE certified natural sunscreen for lips and skin, provides the ultimate in protection, delivering a high performance sunscreen for outdoor adventures.

The range features a number of variants for face and body, and Goodbye OUCH Sun Balm’s Lip Balm is the first New Zealand made NATRUE certified SPF lip balm.  All formats offer 50SPF with two hours water resistance or SPF40 with four hours water resistance.

Kerikeri based natural products company founder Becky Cashman created the sunscreen to have high performance protection and be a balm to lips and skin. Certified organic cocoa butter, beeswax, coconut, jojoba, olive, tamanu and peppermint oils are combined with zinc oxide minerals to create a high quality, smooth blend, rich in vitamins A, C and E which protects and soothes skin. This is a product which smells beautiful and you are going to WANT to put on your skin!

Unlike other sun screens, Goodbye OUCH Sun Balm does not contain water, meaning it will not slide off skin, spread on too thin, or creep into eyes. Water-free also means every ingredient is working to give moisturising, skin barrier and antioxidant support.

“Some sun is good.  The building blocks of Vitamin D are formed on the skin by exposure to sunlight.  Up to a third* of New Zealanders are below the recommended level of Vitamin D so we need regular exposure.  But we need to respect the sun and our skin. Covering up combined with a natural sunscreen in the high sun hours means you can have fun outdoors.” said Cashman.

Goodbye OUCH Sun Balm comes in a 15g tin for lips, a 35g tube for the face and a 80g tube for the body.

Goodbye OUCH Sun Balm products are part of the 1% for the Planet alliance which gives 1% of sales for the greater good of the planet.  As a part of the alliance, Goodbye OUCH Sun Balm has partnered with New Zealand’s Oceanswatch.org, an organisation that draws on the huge resource of people sailing the world to make a difference socially and environmentally, to support reef sustainability.

Goodbye is the first grocery brand in New Zealand to receive the internationally recognised NATRUE certification, managed by BioGro NZ, verifying natural and organic cosmetic products.


*Around 5% of adults in New Zealand are deficient in vitamin D (Adult Nutrition Survey 2008/09). A further 27% are below the recommended blood level of vitamin D.