Arnott’s has unveiled New Zealand’s favourite Arnott’s biscuits for the year.
Kiwis purchased more than 42 million packets of Arnott’s biscuits this year. Shapes Original Chicken Crimpy was again crowned New Zealand's top Arnott’s biscuit, with Kiwis devouring over 2.7 million boxes.
“Arnott’s is proud to be there for New Zealanders in the moments that matter, and with over 120 Arnott’s biscuits and crackers in our range across the country, competition for our top 10 most-loved biscuits was tight,” said Mike Cullerne, Managing Director of Arnott’s New Zealand.
“While I’m partial to a Tim Tam, it’s no surprise that the Shapes Chicken Crimpy has retained the top spot as a staple at BBQs, in lunchboxes, and as a delicious snack. We thank New Zealand for your support in 2024, with our second consecutive win of NZ’s Most Trusted Biscuit brand proving our reputation for quality and flavour.”
More than seven million packets of Tim Tam were purchased by Kiwis in 2024, and Shapes Cheese and Bacon has moved up one place from 2023, taking Tim Tam Classic Original’s spot in second place.
Shapes Pizza and Tim Tam Caramel have held fourth and fifth place, respectively.
Cheds and Scotch Finger jumped up two spots in popularity since 2023, while Salada Original has held its spot in tenth place. Choc Scotch Finger also moved up the ranks.
Kiwis purchased 845,795 units of Arnott’s gluten-free products in 2024, double what sold last year.
New Zealand's top ten Arnott’s biscuits for 2024 include:
- Shapes Chicken Crimpy
- Shapes Cheese & Bacon
- Tim Tam Original
- Shapes Pizza
- Tim Tam Caramel
- Cheds
- Scotch Finger
- Tim Tam Double Coat
- Shapes Barbecue
- Salada Original
“Whether you’re prepping your cookies for Santa or stocking up on your favourite Shapes flavours ahead of summer, Arnott’s wishes everyone a happy holiday season. We look forward to sharing more delicious moments with you over the summer and into 2025.”
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