AUSTRALIA | This Christmas, Coles and Liquorland have brought a modern twist to classic Aussie favourites with a delicious, easy and affordable selection of more than 340 Own Brand products and exclusive specialty drinks.
The launch came as new research revealed that value remains front of mind for most households this Christmas, though signs of renewed confidence in spending are beginning to emerge.
According to a Coles survey, just over one in ten shoppers said they will spend more this year, with food and gifts topping the list. Among those increasing their budgets, the majority of people are prioritising food, while over a third of that group have sought out premium and gourmet products to elevate their celebrations.
The research also demonstrated that Coles’ customers have embraced the festive season with thoughtful planning and a strong focus on value, with more than one in three people reducing their spend, and budget-conscious shoppers turning to specials and loyalty programs to stretch their festive dollar further.
Coles’ festive range features more than 190 exciting new products, including the standout Coles Finest Boneless Chicken Prosciutto Wrapped Fromager d'Affinois with Honey & Fig Sauce 1kg (serves 4-5). This indulgent centrepiece, featuring tender chicken wrapped around an entire block of creamy Petit d’Affinois, is designed to impress any festive table.
Joining the lineup is the new Australian-made Coles Pulled Ham with Smokey Maple Glaze, a deliciously tender, skinless and boneless shoulder of ham, finished with a rich golden caramel glaze that enhances the flavour.
Kick off the festive season with new additions to Coles Finest’s entertaining range, including the creamy Coles Finest Cacio e Pepe Arancini 200g with molten Grana Padano and cracked pepper, and flavourful Coles Finest Fondue Bites 200g crafted with cheddar, mozzarella, raclette, onion confit and chardonnay.
Another new addition to the Coles Christmas menu is the perfectly crispy Coles Finest Duck Fat Potatoes 600g, ready in just 20 minutes in the air fryer.
This Christmas, Coles Finest is putting vegetables centre stage with a standout offering that will impress even the most devoted meat lovers. The Coles Finest Dukkah Spiced Cauliflower Kit 895g is the result of two years of culinary innovation, transforming the humble vegetable into a true showstopper.
No Christmas is complete without dessert, and this year’s highlight is the Coles Finest Chocolate Hazelnut Bûche 480g.
This year, Coles Finest has also introduced two new chocolate block flavours, inspired by classic Christmas desserts and crafted by a fourth-generation Belgian chocolatier.
Every celebration needs a great selection of drinks, and making its debut this Christmas is the Libertas Limoncello Spritz, which offers a refreshing start to festive celebrations.
Coles Ambassador and Michelin-starred chef Curtis Stone said he was proud of this year’s festive range with delicious assortments to suit every celebration, great or small, while Coles Chief Executive Officer Leah Weckert said the team was committed to delivering quality and value, without compromising on Christmas ‘magic’.
Products from the Christmas range will start to arrive online and in-store from the 5th of November.
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