Huntly shoppers have a new choice with the opening of FreshChoice on Main Street, Huntly.
Owner Katherine Martelli lives locally and is excited to welcome her customers. She looks forward to getting to know them in the weeks ahead.
“I love retail because it’s all about your customers. The team and I are committed to offering Huntly shoppers a great experience combined with top-tier choices and products delivered with helpful and friendly service. It’s what retail thrives on,” Martelli said.
“I have a great, local team of 15 who will help me achieve this for our community. We will offer them an innovative shopping experience that blends fresh with local.”
Woolworths NZ, the parent company of Countdown and Woolworths supermarkets, operates as the franchisor of 72 independent supermarkets (a mix of SuperFresh and FreshChoice), which will soon be under the unified FreshChoice banner.
Head of Franchise, Tim Cartwright, said there are currently 45 well-established FreshChoice stores, and work is ongoing to convert the remaining 27 SuperValue stores into FreshChoice.
“With an ambitious network expansion plan, we plan to expand our FreshChoice supermarket chain to 200 stores by 2024, ensuring greater convenience and choice for shoppers,” said Cartwright.
“I welcome Katherine to the team and look forward to supporting her and the team in offering the best available to the shoppers of Huntly.”
