KIWI CRAFT BREWERIES SIGNS UK DEAL

A group of five Kiwi craft brewers will have their beers distributed in the UK for the first time after appointing Instil Drinks as their UK agent.

The New Zealand Craft Beer Collective, consisting of Tuatara, Renaissance, 8 Wired, Three Boys and Yeastie Boys Breweries, was formed last year with the objective of promoting NZ craft beer to overseas markets. The deal with Instil will see two beers from each brewery distributed in the UK. Instils existing portfolio includes Crystal Head Vodka, Coopers Ales and 10 Saints Oak Aged Lager.