Chris Anderson has been announced as the Director and New Zealand Country Manager for Champion. The appointment was suggested by sibling company Allied Pinnacle Chief Executive David Pitt and Managing Director Takao Ouchi to leverage the legacy and combined strength of the two leading Australian and New Zealand flour milling businesses.
“Chris has a proven track record of finding customer-centric solutions and as we continue to shift gear from strategy to execution, he will lead the team to drive value and win in our chosen categories. Across both markets, we have a clear vision – to be the Flour, Bakery Ingredients and Frozen Baked Goods business partner of choice in both Australia and New Zealand,” said Pitt.
“Chris has a stellar reputation for doing good business in New Zealand. We welcome him to the group,” said Ouchi.
Anderson has over 20 years of experience in FMCG, across a broad range of sectors and categories, having held senior commercial roles with Coca-Cola Amatil, Streets Ice Cream, SC Johnson and Goodman Fielder. Most recently, he was the Merchandise Manager for Foodstuffs North Island. In July 2020, he led Foodstuffs to partner with Fonterra to produce Simply Milk - New Zealand’s first carbon-neutral milk.
“Champion is New Zealand’s leading flour milling business with a trusted 160-year history of technical expertise and grain science. I’m committed to delivering on the mission to provide market-leading solutions from grain to table, with the best quality, lowest cost and seamless service delivered in a sustainable way,” said Anderson.
