H & H Group has confirmed the appointment of Hayes Taylor as General Manager of Swisse Wellness NZ.
Hayes will be responsible for consolidating the position of Swisse within the New Zealand market, whilst also setting its future strategic path, as it continues to pursue its mission to inspire happiness and health around the world. Of particular focus will be the expansion into new brand categories and retail channels.
“I’m very excited to be joining the Swisse Wellness NZ team - working with premium quality products that connect the everyday person to everyday wellness. Swisse is one of those rare companies that is truly changing the world through wellness. I couldn’t be more honoured to be chosen to lead the business,” Hayes said.
“The opportunity ahead for Swisse is vast, so our success requires clear focus. We will continue to transform, as we accelerate our ability to bring innovative products to our customers more quickly. A big part of my job is to contemporise the business - to bring strategic thinking and a vision to our partnerships and ensure that we are connecting with our consumers in a more meaningful way.”
Hayes is an experienced General Manager with significant background in Sales, Marketing and Operational Management spanning the depth and breadth of export and FMCG markets. Having worked internationally throughout North Asia, South East Asia, Latin America, Australia and New Zealand, Hayes has a proven track record of delivering growth strategies across a wide range of products and channels. Hayes holds an MBA from AUT and was most recently the Business Manager at The TATUA Co-operative Dairy Company Limited.
“Hayes is absolutely the right person to lead Swisse NZ,” said Nick Mann, Managing Director H&H ANZ. “Hayes is a proven, innovative business leader. His vision for positioning wellness at the front and centre of all of our lives is exactly what Swisse Wellness NZ needs as the company enters its next chapter of growth.”