Meadow Fresh Traditional Sour Cream has been re-released with a new formulation that contains no artificial ingredients. A long-time favourite with consumers, the Meadow Fresh Traditional Sour Cream is available in 125g, 250g and 500g pottles.

“Consumers are telling us that they are looking for ‘better for you’ options in dairy,” said Katherine Jensen, Head of Dairy Category Manager at Goodman Fielder. “So, we challenged our R&D team to come up with the same great tasting product but with no artificial ingredients.”

The packaging has also been improved with a new modern look, aligning with Meadow Fresh’s flagship milk product range.