The need for adaptability, optimisation and innovation will be the focus of the upcoming New Zealand Beverage Council’s (NZBC) Conference.
The theme of the 17th of October conference will be Revitalising Resilience: Building a healthy beverage industry during economic uncertainty. An impressive lineup of speakers will address this topic to ensure the conference delivers informative sessions to the attendees.
Recognised as one of the most important events in the non-alcoholic beverage sector’s calendar, the conference will bring together a wide range of delegates from across the sector.
Grant Jeffrey, co-chair of the council, said it offers members the opportunity to learn from each other, develop new contacts, and discuss common issues, opportunities, and the direction of the industry.
“As we look to the future, it is essential to build on our experience. It is our collective responsibility to face up to these challenges and create new opportunities through innovation and adaptability. All this while pursuing a culture of resilience and passion to take the industry forward into the future”.
The NZBC (established in 1993) is the industry association for New Zealand's non-alcoholic beverage sector. Its members are the brand owners, manufacturers, bottlers, and suppliers of New Zealand’s juice, carbonated drinks, flavoured dairy, and bottled water brands.
Members range from large multinational brands to local New Zealand producers and companies that provide a wide range of goods and services to those companies. The council’s members represent over 75 percent of non-alcoholic ready-to-drink beverages sold in retail across New Zealand.
“We are committed to providing our members with a strong and united voice so as to create an environment in which our members thrive, provide consumers with choice, and which will ultimately result in a stronger New Zealand Beverage Industry. The conference is an important opportunity for our members to come together and help realise this."
The NZBC thanks Sensient New Zealand, the platinum sponsors, and the many other sponsors of the conference. The conference will be held at the Tote on Ascot, Ellerslie Racecourse on 17 October, with ‘Welcome Drinks’ the night before at Novotel Ellerslie.
Both members and non-members are welcome and can simply register here.
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