New World has once again partnered with Spiegelau for its summer collectables. The announcement comes after the mystery clue and full set of stickers were listed on Trademe. The European glassware brand was a hit in 2019, and the new season will allow customers to top up existing collections and add some new additions. Stickers are earth with every $20 spent in-store, and bonus stickers can be earnt with select products.
“We’re stoked to be able to offer this top-quality brand to customers. Summer and Christmas are such great times of the year to get together and be social over a drink and some kai. The beauty of this year's collection is customers can start, top up, or add to their existing set of Spiegelau glasses. We’ve deliberately designed things to be flexible so customers can choose exactly what they want from the collection,” said Giselle Bleakley, Head of Marketing at New World.
Six different types of glassware are available, with red wine, white wine and beer glasses returning from the last run. Cocktail glasses, basic short glasses and tall standard glasses are the new additions.
The promotion runs from October 31st through to January 8 for earning stickers and January 22 for redeeming.
