Supervalue Paetiki is the latest store to receive a new lease of life under the FreshChoice banner.
The refreshed store, reopening on Taharepa Road in Tauhara, will provide a much-needed service to the local community and visitors to the region.
The team of 12 at FreshChoice Paetiki has sought to offer a seamless shopping experience. They offer a wide range of products, including groceries, food-to-go, fresh meat, produce, perishables, and an extensive selection of local beer and wine.
Vikash Chandra, owner and operator of FreshChoice Paetiki, began his supermarket career at the age of 27 and is no stranger to the ins and outs of the retail world.
“I’ve been managing supermarkets for over 20 years now. Running stores in Tauranga, Wanganui, and Auckland has been a real journey. When the opportunity came up in 2021 to run this beautiful store in Paetiki, I didn’t hesitate,” said Chandra.
Reflecting on his work, Chandra added that his passion for retail has driven him to adapt, grow, and learn continually throughout his career. He said there was a real sense of pride and appreciation in the work, and he was pleased to provide such a fantastic store to the people of Paetiki.
“Over the last year, we’ve expanded the FreshChoice offering across New Zealand, transforming many of our SuperValue stores. Paetiki is another example of how FreshChoice is growing and evolving across New Zealand to meet the ever-changing needs of Kiwi customers,” said FreshChoice Executive General Manager Tim Cartwright.
“Vikash’s extensive experience and knowledge is a real benefit to the people of Paetiki. Being locally owned and operated gives FreshChoice the unique advantage of offering a grocery experience tailored to the community.”
FreshChoice Paetiki is located at 222 Taharepa Road, Tauhara, Taupō, and is open daily.
