Mondelez have just launched a new, more indulgent version of the much loved Oreo Cookie – Oreo Cadbury Coated. Off the back of a very successful launch in Australia in 2017, NZ consumers will now be able to get their hands on these delicious biscuits. “We are truly excited to launch Oreo Cadbury Coated into the NZ market to drive relevance for Oreo and deliver a truly indulgent biscuit to consumers”, said Stephanie Nilson, senior brand manager at Mondelez.
Available in two flavours – Original and Mint – these cookies bring together the deliciousness of Oreo and Cadbury Chocolate. Mint flavour was chosen for the second SKU due to its broad appeal and to deliver a locally relevant flavour variant. “We know that Mint is a top selling flavour in the chocolate category so we used these insights when developing the second flavour variant."