Using Stick-Tech To Help New Zealand Save Money

PAK'nSAVE

Households nationwide have been taking to PAK’nSAVE’s Savey Meal-bot, an innovative and easy-to-use online recipe tool from PAK’nSAVE and FCB, to help save money and reduce food waste.

The online recipe tool that uses AI to create recipes from food people already have at home is already proving to be both popular and practical.

So far, more than 33,000 people have been plugging ingredients into the Savey Meal-bot to make meals.

Potatoes are the most popular ingredient people have been plugging in, followed by carrots, cheese, onion, pasta, rice, and broccoli.

Kiwis have also been putting in some less apparent ingredients to make a meal with and still getting some stellar suggestions like Kewpie Chicken Rice, featuring the ingredients of Kewpie Mayo, chicken, rice and soy sauce, and Smarties Surprise Tart, with flour, butter, sugar and Smarties.

It’s another way that Foodstuffs makes a real, positive difference in Aotearoa through its four social promises to be Here for New Zealand: to support local communities, provide customers with healthy and affordable food, meaningful work, and be leaders in sustainability.

According to a Kantar New Zealand Food Waste Survey conducted by Rabobank and KiwiHarvest in April 2022, New Zealand households throw out around $1500 worth each year. The food isn’t off; it’s just forgotten in the fridge. That’s why PAK’nSAVE is encouraging people to shop their fridges first.

PAK’nSAVE Senior Marketing Manager Lauren Ness said that Foodstuffs always sought ways to save customers money.

“We were super excited this one’s also helping reduce food waste. Use up what you’ve got before you shop,” said Ness.

FCB/SIX’s Creative Director Jared Isle said there were dozens of recipe finders. The fun for the company was generating unlimited brand-new recipes that could only come from the iconic Stickman.

“Unexpectedly hilarious and unexpectedly delicious,” said Isle.