UK | Arla has launched three new branded yoghurt products.
Arla Foods, the UK's largest dairy cooperative, launched new products across its Arla branded range, signalling its ambition to invest in and grow its yoghurt portfolio.
Its new products include Arla LactoFREE natural yoghurt (400g), Arla Skyr Whipped (128g) – in three flavours, and Arla Protein yoghurt – in a larger pot (450g)
Arla LactoFREE natural yoghurt (400g) offers a dairy taste but with no lactose. It is high in protein and contains added vitamin D.
The larger format will allow shoppers to enjoy it anytime, whether combining it with cereal for the ultimate breakfast, snacking on throughout the day, or adding a dollop to cooking for extra creaminess.
Arla Skyr Whipped (128g) is a new addition to the Arla Skyr family and comes in three flavours: Strawberries and Cream, Caramelised Orange, and Coconut and White Chocolate.
It offers the ultimate blend of feel-good indulgence: protein-rich and creamy Icelandic-style skyr, whipped to light and airy perfection, then layered over a fruit compote for flavour.
Arla Protein has also launched a 450g pot in Vanilla and Strawberry flavours. Containing 45g of protein, the bigger pot is an ideal base for breakfast and snacks.
“It’s been nearly 10 years since we brought our first Arla yoghurt to the UK market, and as the UK's largest dairy cooperative and one of the largest food and drink companies in the country, we are proud to be expanding our yoghurts portfolio to offer increased choice for those looking for natural and nutritious food options,” said Catriona Mantle, associate category director at Arla Foods.
“Health and taste are the biggest reasons shoppers generally consume yoghurts, but we also know that shoppers aren’t shopping for ‘yoghurts’; they’re shopping for specific occasions. We are therefore offering shoppers a choice: whether they’re looking for yoghurt to meet functional needs, big or small serving sizes, or a particular level of indulgence.”
The Arla Yoghurts portfolio will continue growing with exciting plans in 2025.
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