AUSTRALIA | Danone has successfully completed its acquisition of MADE Group, a fast-growing Australia-based company with a portfolio of well-established health-focused brands, including high-protein ready-to-drink products, gut-health yoghurts, and coconut-based products.
The company has a significant presence in Australia, New Zealand, and Southeast Asia, with a proven track record of innovation and best-in-class marketing capabilities.
MADE Group has consistently delivered double-digit growth and attractive margins and, with sales of more than EUR 300 million for the fiscal year ending June 2026, will be a meaningful contributor to Danone’s EDP business in Asia Pacific.
Antoine de Saint-Affrique, Danone SA Chief Executive Officer, was pleased to officially welcome MADE to the Danone family.
He said that MADE was a natural fit for Danone, with a portfolio of strong brands across high-protein, gut health and plant-based products. They have built an impressive track record of innovation, strong consumer engagement and sustained growth across Australia, New Zealand and Southeast Asia.
"By combining MADE’s entrepreneurial culture, marketing expertise and proven route to market with Danone’s scale, science and category expertise, we are excited to unlock new opportunities and reach even more consumers across Asia Pacific."
According to Amanda Butler, MADE Group Chief Executive Officer, the mantra of ‘making healthy happy’ was closely aligned with Danone’s mission to bring health through food to as many people as possible.
"Building on the growth and momentum we have achieved over the past few years, and with a shared commitment to health and a passion for innovation, we are excited to begin this new chapter alongside Danone," she said.
"By combining our complementary strengths, we are creating a stronger platform for growth in some of the most dynamic health and wellness categories across Asia-Pacific, unlocking new opportunities for our brands, our people and the consumers we serve."
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