USA | As demand for more zero-sugar beverage options rises, Gold Peak introduced an improved Zero Sugar formula that delivers the real-brewed sweet tea taste consumers love without compromising flavour.
With a refreshed look, the new formula delivers an authentic, more delicious tea experience for everyday moments.
"We know taste is one of the biggest reasons people hesitate to try zero sugar beverages," said Fred Mitchell, Senior Director, Tea Portfolio, Coca‑Cola North America."
With the new Gold Peak Zero Sugar formula, consumers don’t have to compromise. It delivers the great taste they expect from Gold Peak, making it an easy choice for everyday moments, from lunch with friends to dinner with family."
With this launch, the brand has also introduced refreshed packaging and a new visual identity that makes it easier to spot on the shelf while staying true to the brand's real-brewed heritage.
Gold Peak Zero Sugar continues to be brewed with high-quality tea leaves, so every sip delivers the real brewed taste consumers expect from the brand.
The reformulated new offering is rolling out in the USA now in 18.5 fl. oz., 52 fl. oz., 59 fl. oz. and 76 fl. oz. bottles, as well as a .5L 6-pack.
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