Nespresso Serves Up At ASB Classic

Nespresso Serves Up At ASB Classic

Nespresso New Zealand has brought the perfect summer coffee blend to New Zealand’s premier tennis tournament.

Nespresso has announced its first-time partnership with the iconic ASB Classic, becoming the Official Coffee Sponsor for the 2025 tennis tournament.

With its signature First Serve moment, Nespresso is set to bring energy, excitement, and refreshment. For tennis fans and coffee lovers alike, Nespresso has set the perfect start to every match, with its refreshing iced coffee range taking centre stage.

As the ultimate pick-me-up on those hot summer days, Nespresso’s iced coffee offerings will be the hero drink at the ASB Classic, keeping spectators and players cool throughout the tournament.

"We’re thrilled to be the Official Coffee Sponsor of the ASB Classic, an event that captures the spirit of summer and world-class performance," said Stefan Vermeulen, Nespresso Oceania CEO.

"Just like the excitement of the First Serve, Nespresso’s iced coffee range is the perfect way to kick off the day—refreshing, bold, and flavour. We know Kiwis love iced coffee, and we’ve created bespoke recipes to ensure that every sip is as refreshing as the tournament itself."

From the crisp, refreshing notes of the Iced Coconut Latté to the smooth indulgence of the Iced Mocha, every Nespresso drink served at the event has been crafted to deliver a top-tier experience, just like the athletes on the court.

For something a little different, Nespresso will also serve an Iced Coffee Refresher, a unique blend of coconut water and coffee.

“We’re excited to be working with Nespresso to bring something truly special to the ASB Classic,” said Nicolas Lamperin, Tournament Director of the ASB Classic.

“Their commitment to quality and innovation aligns perfectly with the high standards of our tournament. We’re looking forward to offering fans a memorable experience, from the first serve of the day to the last, with a coffee that’s as bold and refreshing as the matches themselves.”

Expertly crafted to release vibrant flavours over ice, Nespresso’s iced coffees have been designed to be the perfect companion for a day at the courts or a relaxing break in the sun.

In addition to coffee offerings, Nespresso will be present across key event areas. The Nespresso First Serve will also take the centre court as part of a unique broadcast moment.