Global intimate wellness leader Durex is unveiling its most premium innovation yet in New Zealand, with the launch of Durex Intense condoms.
The range marks a significant step forward in condom technology, designed to bring consumers closer together through innovative material technology.
At the heart of the launch is Durex’s new BodyFeel™ Material, a revolutionary development that delivers better body heat transfer than latex. Made from premium nitrile, the material allows partners to feel more of each other’s natural warmth, supporting a deeper sense of closeness.
Not only is this new material the thinnest in our range yet, it’s also latex-free, making it suitable for people who are allergic to natural rubber latex proteins. The form-fitting design moulds to the wearer’s shape, adapting like a tailored fit for comfort and confidence.
With enhanced sensitivity and smoothness, Durex Intense aims to redefine the experience of protected intimacy. Each condom in the new range is:
- Thinner than ever before, engineered to maximise sensitivity without compromising on protection.
- Transparent and pre-lubricated with premium silicone-based Durex lube for a smooth, long-lasting glide.
- Form-fitting and comes in three nominal widths: 53mm, 56mm & 61mm. Straight shape, and reservoir tip for ease of use.
Consumer testing overseas revealed striking results. More than 70 percent of people who don’t usually use condoms said Durex Intense helped them feel their partner’s excitement and connect more+.
The new product also retains Durex’s trusted global reputation for quality and efficacy.
Durex Intense will launch in Chemist Warehouse from late October 2025, before rolling out across retail and grocery channels from early 2026, and will be available in three sizes to cater to a wide range of preferences, including Close Fit, Regular Fit, and XL.
Thomas Voillot, Brand and Trade Strategy Manager at Reckitt New Zealand, said the launch reflects the brand’s ongoing commitment to science-led innovation to improve consumer experiences.
“At Durex, we’re constantly asking how we can help people feel closer, more comfortable, and more confident in their sexual experiences. With Durex Intense, we’re introducing our thinnest, most premium condom using BodyFeel™ Material – a breakthrough designed to deliver natural warmth and heightened intimacy. This is the world’s first nitrile male condom, and we believe it will set a new standard in the category.”
Durex has long been the world’s most recognised condom brand, trusted for over 95 years for its focus on quality, efficacy, and sexual wellbeing. The launch of Durex Intense continues that legacy while setting a bold new benchmark for innovation.
For retailers, this new product launch represents an opportunity to engage shoppers seeking a premium experience and new reasons to choose the category. For consumers, it’s more than protection, it’s intimacy redefined.
+SCSE-2024-066, Reckitt Benckiser, 2024.
TAPS NP23432. Durex Intense condoms are intended for contraception and prevention of the transmission of sexually transmitted diseases. Follow the directions for use. Always read the label. Reckitt Benckiser, Auckland, New Zealand.
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