Once a niche natural remedy tucked away on specialty shelves, for World Mānuka Honey Day 2025, the New Zealand mānuka honey industry is celebrating the steadily increasing recognition of manuka honey health properties among retail and health professionals worldwide.
World Mānuka Honey Day is celebrated on the first Monday of November every year (November 3rd in 2025). It is timed to be the peak of the mānuka honey seasons in the northern and southern hemispheres.
Production (honeyflow) and harvest of mānuka honey is beginning in New Zealand, and northern hemisphere markets are beginning to lift off as people stock up with natural wellness solutions for winter.
Mānuka honey has emerged as a golden staple on retail shelves and in the toolkit of health professionals worldwide. Rooted uniquely in the pristine landscapes of New Zealand, this powerful honey from New Zealand’s mānuka tree is now sought out in 56 countries for its potent bioactive properties.
To celebrate World Manuka Honey Day in 2025, the Unique Mānuka Factor Honey Association (UMFHA), the world’s only independent mānuka honey quality certifier, will launch the first accredited mānuka honey training course for U.S. health professionals.
This milestone, offering professional development credits, reflects how far mānuka honey has come since its antibacterial properties were first researched nearly four decades ago.
“Current discussions suggest the credits will be valid for New Zealand dieticians also,” said UMFHA Marketing Manager, Campbell Naish.
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