TORONTO | Flashfood, the marketplace for affordable groceries, announced the launch of Flashfood for Independents, explicitly designed for independently owned grocers.
Flashfood for Independents will support local retailers by providing a flexible, efficient and easy-to-onboard solution to attract new customers, boost profits, and provide affordable fresh food in their communities while reducing food waste.
"More than 27,000 independently owned grocery stores in North America play a vital role in nourishing and sustaining their communities. But the already harsh and competitive retail climate right now is tough for independent grocers, who face unique challenges as small businesses," said Nicholas Bertram, CEO of Flashfood.
"Our goal with this launch is to offer a supporting lifeline to these businesses, many of whom solve food access challenges issues in hyper-urban or rural areas. We hope to empower these grocers with a solution that brings more shoppers in-store and returns money to their bottom line.”
Flashfood for Independents builds on the value-add of the Flashfood platform, which is already available at more than 2,200 enterprise stores across North America. Participating grocers have seen an average 27 percent shrink reduction, one or more additional store trips per month, and $20 in incremental monthly sales.
The new platform has offered the same value but with flexible and customisable elements that fit the needs of independent grocers who may have unique store footprints, smaller teams or ever-changing inventory.
The platform has seamlessly integrated with the operations of independent grocers, enhancing their ability to respond quickly to market demands and operational needs.
- Flashfood for Independents offers the following features and services:
- Fast, easy onboarding with no requirement for inventory data ingestion, enabling manual posting to the Flashfood Partner app on grocers’ standard devices.
- Flexible shopper pick-up models are tailored to each grocer’s store layout and footprint, and one-size-fits-all signage kits are delivered in-store.
- An automated reporting suite that provides actionable insights that are most helpful to each grocer.
- Bespoke Partner Support hub with dedicated customer service team members assigned to Flashfood's Independent Retailers.
"Independent grocers are truly at the heart of the communities they serve. A cornerstone of Main Street, these local businesses account for over $1 million in jobs across the county while also providing essential support for food banks, community groups, and more," said Greg Ferrara, President and CEO of the National Grocers Association.
"Supporting your local independent grocer helps keep tax dollars in the community while providing a hub for gathering, economic development, and most importantly, nutritious food to feed families."
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