For over 130 years, Maxwell House coffee has been an approachable, consistently balanced household staple that is “good to the last drop”. As one of last year’s fastest-growing mainstream coffee brands, Maxwell House is introducing its first innovation in nearly a decade, a new Iced Latte with Foam.
The unique cold-stirred foam technology provides a thick, creamy, and flavorful coffee without using a café’s specialised equipment.
“As iced beverages continue to rise in coffee shops, this opens a huge opportunity to continue the growth of cold in the coffee aisle at grocery stores,” said Sweta Kannan, Director of Marketing and Coffee Innovation at Kraft Heinz.
"Our never-before-seen cold-stirred foam technology will allow coffee lovers to save the time and money of going to a coffee shop, and instead inspire them to unleash their inner barista by providing an easy-to-make café style experience with every sip in three simple steps."
Maxwell House Iced Latte with Foam provides a convenient and exciting new way to pause and indulge in a delicious coffee break anytime, anywhere. Available in three delicious flavours, including Vanilla, Hazelnut, and Caramel.
The new Maxwell House Iced Latte with Foam is available at online retailers and in grocery stores across the USA.