Everyday Rewards Programme Making Festive Planning Easier

Woolworths AUS

AUS | The Christmas shopping season is set to begin for many Australian families, with more than AU$80 million banked through the Everyday Rewards Bank for Christmas program. 

This year, a record of over 750,000 members joined the Bank for Christmas program with an average of $100 saved, with some members saving up to $4000. Members can unlock their savings earlier this year, giving them more choice and time to prepare for the festive season.

For the first time, Everyday Rewards members can redeem their rewards at MyDeal, an online marketplace with millions of products from the biggest brands, with great deals and discounts across various categories. Bank for Christmas dollars are also redeemable at Woolworths, BIG W, BWS, Everyday Market and participating EG Ampol locations. 

Everyday Rewards General Manager Glenn Baker said that Woolworths knew Christmas was an expensive time of year for shoppers. Bank for Christmas was a great way for Everyday Rewards members to collect points in their everyday shops, banking the dollars for when they’re needed most.

“Many members have told us that unlocking their Bank for Christmas fund is like unwrapping an early Christmas present. This year, we have unlocked the savings earlier than ever, so shoppers can take advantage of Black Friday sales and other specials Woolworths, BWS, MyDeal and Big W will be offering in the lead-up to Christmas,” said Baker. 

“With members now also able to redeem their Everyday Rewards dollars at MyDeal and the introduction of ‘Member Pricing’ across Woolworths, BIG W and BWS stores, our Everyday Rewards program is delivering even more value.” 

Everyday Rewards members are predicted to use their savings on everything from gifts to food for the traditional Christmas family lunch. 

Last Christmas, thousands of festive fare products were purchased* using Everyday Rewards points banked for Christmas, including: 

  • 16,000 packs of Christmas bon bons 
  • 5,200 whole chickens
  • 4,700 packets of potatoes
  • 4,400 jars of cranberry sauce 
  • 2,900 turkey roasts 

The Everyday Rewards programme can save members hundreds of dollars yearly by collecting points on every shop, activating bonus point offers, shopping specials in their ‘my weekly picks’ and redeeming fuel discounts.