Aldi has lowered the prices of a range of fruit and vegetable products to support its customers through the cost of living pressures.
This week, shoppers can enjoy even lower prices on items including strawberries, tomatoes, potatoes and spinach. The latest price drop includes fruit and veg items in Aldi’s Everyday Essentials range, which has seen items fall by an average of around nine percent.
The move is the latest of more than 100 prices Aldi has cut in the past two months.
Julie Ashfield, Managing Director of Buying at Aldi UK, said that every week, Aldi is working hard to make new savings to pass on to its customers and help ensure it always offers the lowest grocery prices.
“We know that shoppers have to make hard choices at the moment, so we are doing what we can to offer the lowest prices possible. That’s why shoppers switch to Aldi from every other supermarket,” said Ashfield.
Consumer group Which? named Aldi as the UK’s cheapest supermarket in July for the 14th consecutive month. On a basket of goods, Aldi was the cheapest supermarket at £71.22, which was £16.02 lower than the most expensive supermarket, Waitrose.
