Ahold Delhaize’s retailer, Delhaize Serbia, is the next to announce energy-saving measures in Europe. All illuminated advertising signs, outdoor lighting, fresh produce lighting, cosmetic aisle lighting and beverage refrigerators have been turned off. Supplier beverage refrigerators are switched off at night, and a temperature regulator has been installed in all stores.
“During the analysis of the introduced measures, we considered the habits of our customers, as well as global challenges and the need to rationalise energy use. We, therefore, introduced changes to work processes in order to cut consumption during daily peaks. These measures have been implemented throughout the entire system, and we will be reminded of our own responsibility as individuals every time we see a message in the supermarket that calls for responsibility and rational consumption,” said Dejan Virijević, Member of the Executive Committee and Vice President of Operations and Supply Chain at Delhaize Serbia.
Measures from last year's sustainability strategy for the company have also been accelerated, with LED lighting to be implemented across all stores by the end of 2024.
