SUSTAINABLE PACKAGING COMMITMENT BY 2020

British supermarket chain ASDA reaffirms its commitment to using recyclable materials in its own-brand plastic packaging by the end of 2020.

The retailer has put forwards its target of having 30 percent recycled content in its plastic packaging, as a move to accelerate its current sustainability commitment. The brand aims to cut 19,500 tonnes of non-recycled plastic if successful it will be five years ahead of its original deadline of 2025.