UK - M&S has introduced WalkSafe Pro, the UK’s leading personal safety app, designed to help colleagues feel safer when travelling alone or commuting at night, reinforcing its commitment to colleague wellbeing.
Powered by location-based insights from police, local authorities, and community partners, WalkSafe Pro helps colleagues make more informed journey decisions by combining police data with precautionary insights from other app users.
Colleagues can share their live journey with trusted contacts, while SOS alerts connect directly to Mitie’s 24/7 control centre, enabling real-time monitoring, assessment and a coordinated response where required.
The app can also be used outside of work, ensuring colleagues stay connected and available should they need help.
"Our colleagues’ need for safety doesn’t stop when a shift ends, and our colleagues have told us that travelling to and from work can be when they feel most vulnerable,” said Thinus Keeve, M&S Retail Director.
“WalkSafe is a simple but powerful way we’re responding. It’s another way we’re continuing to invest in security, helping our people stay connected and supported wherever they are. And as our stores will become WalkSafe Safe Spaces, we’re to extend our role into the communities we serve, helping to create safer environments for everyone."
Over time, M&S stores will also be marked as designated ‘safe spaces’ within the app, supported by colleague training to ensure a consistent and confident response for the wider community. This means users will be able to identify nearby stores as places to step inside, feel reassured, and seek support if they feel unsafe during a journey.
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