The global cheese market has only continued to increase in recent years. A 2016 study showed that the industry was growing at a rate of 4 percent annually and had already risen from US$97.5 billion (NZ$145b) in 2012 and is predicted to reach US$105 billion by 2019.
This growing trend can be noted in supermarkets with a third of grocery retailers now installing speciality cheese counters in store. Brands such as Ghiotti can easily be spotted in the grocery section. The authentic Italian brand has everything from soft blue cheeses to hard pecorino.
With the growing demand for artisanal products, it looks as though speciality cheese maybe the next craft beer.