RECKITT-Benckiser has restructured its senior staff with its trade marketing and marketing functions re-organised into a single entity responsible for both consumer and shopper marketing. The reshuffle aims to allow greater access to regional and global resources and will result in higher quality initiatives, faster speed to the NZ market and greater focus on local roll out. Sales director Marc Reitsma has been promoted to country manager, replacing general manager Adonis Sougloglou who will be departing RB alongside marketing director Joerg Stockburger.

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