A clinical trial using Pāmu Deer milk has retrieved staggering results, with the milk shown to improve nutritional health, muscle mass, and physical performance of women aged 65 and above.
With the support of the High-Value Nutrition National Science Challenge, the study was conducted by Pāmu New Zealand in collaboration with Massey University. The trial recruited 120 women over 65 with lower to moderate body mass index. Each consumed either 200 millilitres of Pāmu Deer milk or a market-leading commercial nutritional supplement daily for ten weeks.
“The study showed that Pāmu Deer Milk improved nutritional status, muscle mass and physical performance in women aged 65 and above. Further observations were that Pāmu Deer Milk might support bone health in postmenopausal women by reducing bone breakdown and bone loss over time,” said Massey University Lead Researchers, Professors Marlena Kruger and Pamela von Hurst.
Pāmu Deer milk is uniquely higher in nutrition than traditional milk in the market. The exciting new product contains significantly greater protein and calcium content and vitamins and minerals that specifically support skeletal and immune health. Finally, the milk also has small additional anti-inflammatory components.
One participant of the trial, Antoinette van Zyl from Orewa, has shared that she has continued to drink Pāmu Deer milk following the conclusion of the trial. Van Zyl has noticed increased strength and mobility in herself, which she had not thought possible after having a significant fall a few years ago.
“It has made a considerable difference in my life. Overall, I feel more vital and have more strength and energy to make the most of life. Interestingly my friends and family often comment on my glowing skin. I drink it around three times a week now, which is more than enough for my needs, given it's so nourishing,” said van Zyl.
Sourced through a partnership with deer farmers Peter and Sharon McIntyre near Gore, Pāmu has been developing deer milk for the last five years. They have been selling domestically and exporting their product to markets across the Asia-Pacific region.
Pāmu Deer Milk business lead Hamish Glendinning believes the product has enormous potential, especially in the aged nutrition space, given the optimistic results of the recent trial.
“With a rapidly ageing population and the health challenges which come with this, we are confident there will be increased demand for clinically proven, natural product solutions. This is an exciting innovation, a natural product with concentrated nutrition that we believe will make a difference to those who want to restore mobility and strength as they age,” Glendinning concluded.
