New news for luncheon lovers, New Zealand’s favourite luncheon is now available in a 500g chub.
Country Pride Premium Luncheon is the number one ranked SKU in the category, and the brand is growing at + NZD 17.8 (+ NZD 242k), arresting a category decline of - 5.9 percent (- NZD 444k) (Circana QTR and MAT data to 29/12/24).
Consumers can now enjoy their favourite premium luncheon from behind the deli served over or conveniently sliced and packed in a 200g pack, and now in convenient and versatile bulk chub format.
The new chub provides the option to use a little or a lot and can be sliced as thin or thick as desired for various uses and personal taste preferences.
This new product development in the category is perfectly timed for the busy back-to-school period.
Order today and drive your deli cold-shelf sales!
sales@flf.nz or 0800 806 328
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