Member’s Mark Expands Into Fresh Sushi

Member’s Mark Expands Into Fresh Sushi

USA | Sam’s Club has announced that sushi is now part of the Member’s Mark brand, a major milestone in its mission to deliver premium quality, unbeatable value, and meaningful innovation to members.

The transition to Member’s Mark Sushi is about more than rebranding. It’s a step forward in how Sam’s Club brings chef-crafted, regionally inspired and member-driven products to life.

Through this evolution, members can expect a sushi experience that reflects the values of today’s families, with a focus on freshness, simple ingredients and thoughtfully sourced proteins.

“This transition is about putting members first,” said Alex Hardy, senior director of Merchandising at Sam’s Club.

“We are delivering the freshness, flavour and quality in sushi that members deserve, every day in our clubs.”

Member’s Mark sushi is made fresh daily, in-club, by trained chefs who live and work in the communities they serve. These chefs aren’t just executing recipes; they’re actively listening to member feedback and tailoring the menu to local preferences.

From bold jalapeño tuna rolls in Texas to mango-forward flavours in Puerto Rico, and poke-style offerings in Hawaii, every region has a story and a sushi roll that’s uniquely its own.

To celebrate the Member’s Mark sushi launch, Sam’s Club has also introduced the Nara Tray, a 40-piece party tray designed to bring something for everyone to the table.

The Nara Tray was inspired by deep member insights, especially the values of millennial and Gen Z families who want bold flavour, simple ingredients and variety that works for both kids and adults. This tray is for them and everyone looking to serve sushi that’s as thoughtful as it is delicious, including the Vegetarian Tempura Roll, Dragon Roll, California Crunch Roll and a Spicy Tuna Mango Roll.

A vibrant assortment of sushi rolls displayed in a black tray. The rolls feature fresh toppings like avocado slices, jalapeño slices, and crispy flakes, paired with colorful vegetables. Accompaniments include pickled ginger and wasabi on the side.

The move to Member’s Mark sushi is part of a broader investment into the Sam’s Club fresh experience, and a future where innovation, quality and member connection work in harmony.

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