UAE | For over three decades, Gulfood has served as more than just an exhibition; it’s been a catalyst for growth, innovation and global expansion.
With its diverse international audience and focus on the F&B sector, the show has become a key platform for businesses to showcase their latest products, foster meaningful partnerships and expand their reach into new markets.
To celebrate the 30th edition of Gulfood, leaders from some of the world’s most prominent brands reflected on how this iconic event has helped drive their success and shape their global strategies.
For IFFCO, an oil and fat industry leader, Gulfood has been a vital opportunity to bring its brand to life. It has assisted IFFCO in solidifying its global presence while connecting with key industry players, helping them scale operations and enhance brand recognition across new markets.
Safco Group, a leading food distribution company in the Middle East, has partnered with Gulfood for over 30 years. The group has used the event to secure numerous MOUs and agreements with global partners. The trade show played a crucial role in business development and retention, serving as a platform for establishing new relationships and strengthening existing ones.
For AB Mauri, a division of Associated British Foods, Gulfood has been instrumental in driving growth in the UAE and neighbouring GCC countries. With every edition of Gulfood, AB Mauri has deepened its regional presence, allowing the company to broaden its reach and connect with a more extensive and diverse customer base.
Gulfood has also been a turning point in the international expansion of Charbonneaux Brabant, a family-owned company established in France in 1797.
“Twenty years ago, we had no business in the GCC. Thanks to Gulfood, we have built a strong network of distributors and are now exhibiting globally,” said Jean Christophe, General Manager, Charbonneaux Brabant.
At the same time, Harish Tahiliani, Managing Director of Arab India Spices, said that the business had struggled to expand into the African market for decades until it joined the show. Its exports to Africa have risen 30 percent, a milestone highlighting the show’s ability to connect businesses with international buyers and open doors to new, lucrative markets.
As Gulfood celebrates its 30th edition in 2025, it’s clear that this global trade show has continued to be a vital force for brands looking to expand, innovate and connect with international markets.
