Renee Price, Product Manager
Most ready-to-use cleaning products are approximately 90 percent water, which makes them energy-intensive products when shipped, contributing unnecessary C02 into the atmosphere.
“When diving deeper into the cleaning category, the truth is it’s not so clean. It is a category cluttered with plastic and C02 emissions,” said Renee Price, Product Manager at Resolv.
With only nine percent of plastic ever made having been recycled, this leaves an overwhelming amount of plastic packaging behind. Reducing plastic is a top priority for Resolv.
“We quickly realised that this category needs a shakeup. We offer simple solutions to everyday products in a concentrated form. We’re simply asking for our consumers to dilute at home,” said Price.
The Resolv brand delivers on creating less waste, less carbon, and less ugly. In the few years since its inception, it has saved hundreds and thousands of plastic bottles from landfills, with consumers choosing their products.
Resolv’s reusable bottles are New Zealand-made and can be reused repeatedly, cutting out a significant amount of plastic waste. All of its packaging is made from card and can be easily recycled.
To change the category, there must be a change in consumer behaviour.
Read more on Price's thoughts below, on page 56:
