Harraways Oats in Dunedin has been the trusted oat brand of New Zealanders for over 150 years now. As New Zealand’s market leader in bagged oat products, Harraways proudly supports local South Island oat growers who provide only the finest quality oats for the company’s product range. Despite its longevity, Harraways does not rest on its laurels – in 2019 the company refreshed its packaging, introduced compostable film, a first within the oats category in New Zealand, for some of its range. It also launched a new savoury beer snacking range in the form of Harraways HARR-OS(R); the Indian Spice variant won the best new product in the 2019 Outstanding Food Producers Awards. The full Harraways range is available at participating New World and Pak N Save stores, with Countdown, Fresh Choice and Super Value stores supporting its famous oat bag ranges.
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